date, several dozen businesses and organisations in Belarus have
confirmed their willingness to follow the principles of CSR in their business practices. This means
that they will voluntarily strive to run their businesses not only for themselves, but in the interests of the wider community.
and organisations that adopt a CSR strategy not only
contribute to improving the business climate in Belarus, but
also strengthen their corporate image and make themselves more
attractive to consumers and investors, which is an
effective alternative to direct advertising.
Local examples of successful CSR strategies
Belarusian Metallurgical Plant developed an internal personnel motivation programme, based on the principle of "management
through leadership". Within the programme, new staff members receive
training from more experienced colleagues.
Mobile TeleSystems (MTS),
the first cellular operator in Belarus, has received the quality
and environmental management certificates ISO 9000, 9001, 9002 and 14000
for management systems developed according to the International Organization for Standardization (ISO) and the state standards of the Republic of Belarus (which have the abbreviation STB). The adoption of international quality standards
is one of the most important indicators of product liability.
often include rules of liability in their business code of ethics.
Coca-Cola Beverages Belarus encourages obedience to the law,
punctuality, accuracy, confidentiality and conflict avoidance, and
discourages bribery and gifts. Code violations are punishable by
companies are developing their own social programmes:
- Belgazprombank founded Chance, an international charitable foundation for
The joint stock company Savushkin Product launched the project "Healthy School Nutrition/School Milk".
- The law firm Vlasova, Mikhel & Partners and the Belarusian Union of Entrepreneurs and Employers (BUEE) launched the joint project "Socially Responsible
Business for the Sustainable Development of Small Towns".
- British American Tobacco has sponsored the National Art
Museum, and in 2004 donated some rare items to the National
- Priorbank supports the Belarusian
Belarusian business sector is making significant contributions to
- The Brest-based
company Santa Bremor runs a multi-year programme to clear waste from the
woods near the Mukhavets River.
- Coca-Cola Beverages Belarus, with specialists from APB-BirdLife Belarus, runs the initiative "Let's Save Yelnya Together". Participants
are building dams to prevent the drying out of the 7,000-year-old Yelnya
peat bog, the largest in Belarus.
Promoting CSR in Belarus
the first Belarusian organisations to join the UN Global Compact in 2006 were
the Centre of System Business Technologies (SATIO) and the Minsk Capital Association of Entrepreneurs and Employers (MCAEE). Their goal is to promote CSR within the territory of Belarus:
- In 2005, SATIO and Belarusian business leaders launched the Initiative for Social
Responsibility. When Belarus joined the Global Compact, SATIO became a member of the coordinating board of its local network.
- SATIO provides consulting services in the field of strategic
and operational management and sales and marketing
strategy. Corporate social responsibility is seen as
an essential element of business strategy and as a factor in a company's sustainable
The MCAEE recognises
the need to respect the principles of CSR in pursuing its own goals. It gives due attention to establishing ethical business
relationships, training, retraining and skills development within
enterprises and organisations, and it offers information support to business entities.
- The MCAEE's Committee on Corporate Ethics considers any disputes
that may arise among union members in connection with violations of the general principles of corporate
ethics. Disputes are solved on the basis of the Charter of Corporate and Business Ethics of the Business Community of Belarus, the Code of Honour of Minsk Entrepreneurs, and the ethical standards of MCAEE members.
Various exhibitions, competitions and workshops are organised to promote CSR in Belarus. The Brand of the Year
contest, which was launched in 2005, includes a special category
for socially responsible brands. The first charity exhibition "Corporate Social
Responsibility in Belarus", organised with the support of the UN Global Compact local network, was held on October
cooperation and national projects
- The United
Nations Development Programme (UNDP) has worked in Belarus since
1992, where its activities are guided by the Country Programme Document
for the period 2011–2015. One of the pillars of this document, Economic Development and Social Security, is consistent with the implementation of CSR principles in the context of the UN Global Compact.
are organisations and foundations in Belarus that offer help to businesses
and organisations to develop CSR. The Idea Fund, a socioeconomic foundation, aims to create a mechanism for constructive communication between businesses,
government and civil society in Belarus. Its objectives are to develop CSR in Belarus, to support cultural, economic and ecological development, and to promote social and business projects
and initiatives at local and state level.
The Belarus Public Policy Fund (BPPF) was launched in 2006 jointly by the Belarusian Institute for Strategic Studies (BISS, an independent think-tank based in Lithuania) and
the Slovak Pontis Foundation to support local public policy initiatives in
Belarus. More than 40 projects have been supported,
resulting in the formulation of proposals and policy briefs that are
distributed among interest groups, as well as among Belarusian and
international experts. The study "CSR: From
European Reference to Belarusian Realities" was carried out by BPPF experts.
research project "Corporate Volunteering in Belarus", which came to an end in 2012, was implemented by the non-profit Belarusian Center for European Studies in the framework of
the initiative "Slovak Experience of Corporate Social Responsibility for Belarus". The survey showed that, while the term ‘corporate volunteering’ is not in general use in Belarus, there are several examples of it in the country.